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Advanced Apprenticeship for Digital Marketers

Apprenticeships give you the opportunity to work for an employer, earn a salary and at the same time study to achieve a nationally recognised qualification whilst gaining valuable workplace skills and experience.

Apprenticeships are flexible and designed to offer a structured program of learning to fit around the needs of the individual and the employer. Learning takes place mainly during employment through the development of ‘on the job skills’ supported by ‘off the job training’ which will take place remotely and at Kingston College typically for one day week. The apprenticeship leads to nationally recognised qualifications.

This apprenticeship provides the skills knowledge and competence required to become an Digital Marketing Assistant, Digital Marketing Executive, Digital Marketing Co-ordinator, Campaign Executive, Social Media Executive, Content Co-ordinator, Email Marketing Assistant, SEO Executive, Analytics Executive, Digital Marketing Technologist.

Course Content

  • Knowledge Module 1: Principles of Coding (for level 3 Digital Marketer Apprenticeship);
  • Knowledge Module 2: Marketing Principles (for Level 3 Digital Marketer)
  • Knowledge Module 3: Digital Marketing Business Principle (for level 3 Digital Marketer Apprenticeship) including Vendor qualifications such as Dot native, CIM Level 3 Award in Digital Fundamentals and Google squared.

Entry Requirements

GCSE Mathematics and English at grade A* - C/9-4 or A levels or an Aptitude test with a focus on functional maths. Other qualifications the employer desires and a proven passion for digital and social media and suitable employment


Typically, 18 months plus EPA


On successful completion of this apprenticeship: students can join the Register of IT Technicians and are eligible to apply for registration for a higher apprenticeship or undergraduate courses or HNC.

Additional Information

For further information, please contact our Employer Engagement Co-ordinator Penn Griffiths on 020 8268 2653 or email: This email address is being protected from spambots. You need JavaScript enabled to view it.

If you are an employer and interested in any of our Apprenticeships for your staff, please email This email address is being protected from spambots. You need JavaScript enabled to view it. or call 020 8268 2857.

Information for Employers

How can taking on an Apprentice help your business? 

The Apprenticeship framework is designed to meet the needs of employers and to provide a vocational pathway into a profession. Higher level apprentices will train in roles appropriate to their chosen profession, learning on the job practical skills working at a business four days and doing off the job training  remotely or at Collegefor 20% of the time The duration of an apprenticeship course is typically 18 months. All Apprenticeship standards are designed to provide apprentices with the knowledge, skills and understanding they need to perform their job role and to support their future progressions. Apprenticeships are an ideal way to help your business harness fresh new talent. 

What do you need to know? 

Apprenticeships can be suitable for either a new employee or an existing member of staff. They typically involve four days a week on the job training and one day a week learning. You will be responsible for the apprentice’s wages which we can help you by:-


  • Explaining the way Apprenticeships work;
  • Providing a dedicated assessor to perform workplace assessments;
  • Supporting your new and existing staff into Apprenticeships, subject to eligibility;
  • Providing a free recruitment service to help you find the right apprentice for your organisation.



Employer contribution will be required (The apprenticeship levy will be used or Government incentive payments may be available).


Kingston Hall Road and work based location.

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